Tuesday, February 24, 2009
CNM Adopts Mobile Presence Using Gumiyo Technology
WOODLAND HILLS, Calif. — CNM LLP, an independent accounting and advisory services firm, today announced that its practice is now enabled with mobile Web-based presence through its partnership with Gumiyo, a Woodland Hills-based mobile marketing technology provider. Using Gumiyo’s technology, CNM can increase its visibility and accessibility by delivering content from its traditional website including text, images and video to mobile devices.
Access to CNM’s mobile presence begins by texting “CNM†to 48696. This information is being placed on collateral materials, ads, business cards and other media to drive clients and prospects to rich-media mobile Web content. Gumiyo also enables the firm’s staff to send short message service or SMS-based contact information, akin to an electronic business card.
“Usage of SMS and mobile Web activity has increased dramatically and Gumiyo’s technology is another tool that enables us to maintain effective communication with our clients, prospects and professional staff,†said Nathan Matthews, managing partner of CNM. “As an accounting and consulting firm for companies that range from venture-funded start-ups to large multinational companies, we recognize the need for CNM to be visible and accessible on mobile devices. We’re one of the first professional services firms to embrace the mobile space.â€
CNM executive director Tony Radaich, added, “The reception from our clients for this leading-edge technology has been outstanding. They love the ease of access and our staff is always armed with the ability to deliver information about our firm regardless of their physical location. In addition, the system sends new mobile-generated contacts directly into our contact management system and allows us to monitor the impact of our promotional efforts.â€
“As businesses recognize the consumer’s shift to mobile, we’re pleased to see company’s like CNM adopt the mobile space as a medium for communicating its services to their clients and prospects,” said President of Gumiyo Eric Larson. “Like the evolution of the Web in the mid-`90s, a business like CNM will find it increasingly important to have presence wherever their clients happen to be. We are excited to work with CNM and believe these progressive steps will assist in setting them apart from other professional services providers.â€
About Gumiyo
Gumiyo connects small- and medium-sized businesses with consumers in the mobile space and facilitates their real-time conversation. By seamlessly integrating a mobile presence into an overall marketing and merchandising strategy through SMS, multimedia messaging (MMS) and the mobile Web; partners and advertisers can dramatically increase the number of interactive touchpoints with their customers anytime and from anywhere. As one of the earliest entrants in the field of mobile classifieds, mobile merchandising and mobile marketing solutions, Gumiyo has built a reputation for expertise in mobile-based programming and content development.
The Gumiyo Mobile Ready Platform takes advantage of the unique capabilities of today’s mobile handsets with an eye toward future innovations in the industry. Comprised of a flexible suite of tools, the Gumiyo Mobile Ready Platform is a turnkey solution enabling nearly any business to launch a mobile presence, merchandise inventory and listings to mobile phones, and run mobile marketing campaigns.
As a private label solution, the Gumiyo platform powers a number of offerings in the retail automotive, services, retail, real estate, and printed publications industries.
About CNM LLP
Founded in 2003, CNM LLP is an independent accounting and consulting firm. Leveraging the significant expertise of its experienced professionals, CNM provides clients a full array of accounting and advisory services. CNM represents clients ranging from entrepreneurial start-up ventures to Fortune 500 companies, both public and privately held. Clients benefit from the team’s expertise gained at Big 4 accounting firms and in industry, and its professional and personal approach to services that focus on building long-term relationships of trust.
For more information, visit http://www.cnmllp.com, or text CNM to 48696.
