Affinity Cards: Fleet One

Goal
Help Fleet One fuel card customers find local truck stop and convenient stores locations and amenity information. 

Solution
Gumiyo created a text-to-mobile platform that allows members to find their nearest truck stop, or a convenient store with the ideal amenities.  Members could simply enter their zip code and receive a detailed list of stops.  Fleet One cardholders can also find out which locations offer a fuel rebate. 

Result
Fleet One gave its fuel card holders added value to their membership and helped bring business to their network of accepting truck stops and convenience stores.