Automotive: Centennial Toyota

Goal
Take the company’s corporate website and mimic it for the mobile Universe, while offering mobile-only specials to potential customers.

Solution
Gumiyo created a text-to-mobile platform that mimicked the Centennial site and gave car shoppers a new, convenient venue for research.

Result
Centennial Toyota was able to increase sales among its target demographic of people who embraced the idea of using their mobile device to help them hone their vehicle search.