Events: Los Angeles Auto Show

Goal
Create an easy way for show-goers to navigate the massive Los Angeles convention center.

Solution
Gumiyo created a text-to-mobile platform that included detailed maps of the show, driving directions and parking information. 

Result
Auto enthusiasts texted throughout the show, searching for information.  The mobile site also funneled potential car shoppers to local dealerships, generating revenue for the Auto Show organizers and cultivating relevant leads for local businesses.